A web page where a person writes and expresses their opinions on issues in life and telling their stories is a blog. At times bloggers agree or even completely disagree depending on the topic. Peoples decisions are influenced by the content in what bloggers write mainly if they fully trust the opinion of that specific blogger. Blogging requires skills to be able to have consistent readers. Being free to express whatever one feels like and at whatever time due to less or no restrictions has enabled bloggers to freely put forth their opinions on certain topics. The topics affecting countries and the world are sometimes addressed by bloggers leading to some solutions being obtained. The popularity of blogging is because of the following reasons.
Customers are always in search of information about companies and organizations that they are part of and the products and services they get from them and they get the information on blogs. The blogs are updated regularly to keep the customers updated on the new developments. This makes the customers loyal and trust the company. When new developments are introduced that will need the customers’ attention or approval, the company blogs about it to allow the customers to comment and share their likes and dislikes. New customers come in and the existing ones are maintained when they get satisfied result out of what they consume from the company.
The rate at which people are searching for popularity has made blogging popular. Sharing their lives through blogging gives them a platform to be known by people. A platform of sharing whether they like their daily experiences and their thoughts on it. They also get to share their achievements and failures and encourage others on how not to end up failing or how to make it in life. Popularity search has led to many people owning blog spots.
The popularity of blogging has also come as a result of many people wanting to share about their marriage life and relationships. Many people are excited to read posts about marriage and relationships because it is something many people can easily relate with. There are many insecurities in marriage and many are trying to find hope and see a future in case they get married and they search for this in blog posts. Some look for blogs to address the problems in dating such us misunderstanding and cheating so that they can know how to deal with them when they come.
Many have known that they can make money through blogging hence making it popular. Advertising of companies to attract new customers and make their services known is made on popular blog sites. The content of the advertisements on the sites depends on the integrity of the blogger.